adv Archives - Rep Talk - Il blog di Daniele Chieffi

Crisis management

Caso Apple: non conta ciò che volevi dire. Conta ciò che...

Daniele Chieffi - 13 Agosto 2026 0

C’è un errore che nella comunicazione continuiamo a commettere con una certa ostinazione: pensare che il significato di un messaggio coincida con l’intenzione di...

Primo Piano

La pesca di Esselunga: brand activism, polarizzazione e un pizzico di...

Daniele Chieffi - 1 Ottobre 2023 0

Si può affermare una posizione con una pesca? Esselunga lo ha fatto, ottenendo un bel risultato: numeri sui social che neanche le partite della...

Daniele Chieffi, giornalista, scrittore, docente, consulente, direttore di Neo, fondatore di Bi Wise.
Ho un cane, una moto e una chitarra

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